Adding Meta Tags Printable

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On this page we will briefly explain what Meta Tags do.  At the bottom of this page is an example of Meta Tags that you may Cut and Paste into your Meta Tag Tool to insert into your web site.

Meta Tags provide a useful way to control your summary in many search engines

Meta tags can also help you provide keywords and descriptions on your web site.   They might also boost your page's relevancy.  However, simply including a meta tag is not a guarantee that your page should suddenly leap to the top of every search engine listing.

Two Important Meta Tags: Keywords and Description

There are several meta tags, but the most important for search engine indexing are the description and keywords tags. The description tag returns a description of the page in place of the summary the search engine would ordinarily create. The keywords tag provides keywords for the search engine to associate with your page.

Let's assume you have a page without the tags. The page is titled "Real Estate," with a header that says "Welcome to My Real Estate Page,". Search engines that index this page will probably return a listing like this:

My World
Welcome to My Real Estate Page

Now let's fix it. Let's assume that within "My World" is a site chock full of information about stamp collecting.  Here visitors can find out about stamp prices, stamp conventions, stamps for sale and trade, the history of stamps and much more. We'll use the meta tags to communicate this to the search engines. The meta tags go inside the header tags.  Don't worry about that, we do that for you from our Meta Tag Tool.   You just need to provide the content for the Description and Key Words.

After adding the Description "Welcome to my Real Estate Site, Find out everything you wanted to know about Real Estate", your listing will look something like this in search engines that support the descriptions tag:

My Real Estate Page
Welcome to my Real Estate Site, Find out everything you wanted to know about Real Estate

Notice how the description matches what's in the description tag? That's exactly what the meta description tag does. It lets you control the description that appears in the listings on search engines.

What about the meta keywords tag? It gives your page a chance to come up if someone types in any of the words listed.  For example, someone might enter "Real Estate," which will match with one of the keywords in the tag. Without that tag, there would be no chance at all, since "Real Estate" may not appear on the page or in the description tag.

Should you have different variations for keywords, it may help you with some search engines.

Having "Real Estate" together as a word vs. "Real" and "Estate" can help if someone is searching for the exact phrase "Real Estate."   We suggest using both, however try not to use the same word over 3 times.  You will want to include your Business Name in your key works.

In Conclusion

Definitely add meta description and meta keyword tags to your web pages. Some search engines will give you a boost if you have them. But don't expect that to necessarily be enough to put you in the top ten. Meta tags are mainly a design element you can tap into.

Adding Meta Tags to your site

To add Meta Tags to your site, click on the "Add Meta Tags" link on your admin page.  From the Meta Tag Tool page simply place the Description and Key words in the forms as indicated in the brief instruction above each box.  Use the "Add These Page Elements" button at the bottom of the page to save your Meta Tags to your site.  You may view your Meta Tags by selecting the drop down View on your browser, then select Source in the drop down.  This will open a text box that allows you to see the source code on your page.  The Meta Tags are near the top between the   <head> and </head> tags.

Sample Descriptions and Key Words

Below are just an examples of what you may want to use in your Meta Tags.  Be sure to change City, State and Company Name to content that would apply to you.

Description Sample (Be sure to change the Denver, Colorado and Company to your data)

Buyers and sellers of Denver Colorado, Search and View On-Line Properties, Real Estate, FREE Reports for Home Buyers and Sellers, real estate news, mortgage news, mortgage calculators, local information, view home listings, homes for sale, sell my home and much more

Key Words Sample (Be sure to change the Denver, Colorado and Company to your data)

Remax, Denver real estate, real, estate, realtor, REALTOR, Denver houses, Denver homes, Colorado, Housing, Homes for sale, Colorado Homes, realty, affordability, Condominiums, condos, townhomes, relocation, agent, houses, new construction, community information, mortgage, mortgage calculators, financial calculations, guaranteed sale, real estate reports, free reports for buyers, free reports for sellers, Denver Colorado Relocation,  Mortgage News, Real Estate News, Home Listings, Find a Home, Buy a Home, Sell a Home, buy, sell, list, housing

Cut and Paste the above samples into your Meta Tag form, change each occurrence of the City, State and Company Name to your own.  Then submit the form to place these Meta Tags on your site.